Dealing With E-commerce Platform Failure

Headless e-commerce is a digital marketing solution that decouples the front end of an e-commerce platform from its backend functionality to offer seamless flexibility in user experience. 

TTFB stands for Time to First Byte—it’s a metric Google uses to see how long users have to wait before getting the first piece (byte) of information.

First Contentful Paint (FCP) is a user-centric metric that measures the time it takes the browser to render the first piece of DOM content (SVG, image (including background images), text, or non-white canvas) on a page.

Total Blocking Time (TBT) is a web performance metric that measures a web page’s unresponsiveness to user input during loading. This metric accounts for 30% of your website’s total performance, according to Lighthouse v.8.

The primary goal for every ecommerce website is a 100% uptime with fast page load time, but maintaining this is complicated. This can be achieved with several website optimization techniques, but when it comes to e-commerce, client-side caching is your go-to. 

When it comes to answering the question — “I want to cache my website, what type of caching should I use?”The answer involves two options; you can either go with: Server-side Caching; or Client-side Caching

The Growth Strategy of a business is the series of plans it takes to achieve its goals by creating processes and practices that tackle present and future challenges. CRO is among the many plans a business makes to achieve its goals.

Render time is an important part of website performance optimization. A poor render time leads to bad user experience. If you're looking for ways to improve your render time, here are ways you can improve it today.

The concept of conversion rate is based on industry standards. This means as a business owner, your business is part of a particular industry. To market to that industry’s audience, there are certain norms that guide you in your marketing approach.

The Complete Guide to First Input Delay (FID)

The Cumulative Layout Shift, CLS for short, is a Web Core Vital metric that measures how visually stable a website page is

Google’s primary contributing factor to consider a website “good” depends solely on user experience: site speed, visual stability, and other page experience signals. Ultimately these components, encompassed in the Core Web Vitals scores, are what Google considers as ranking factors. It starts by taking into account the bounce rate of a website —which is the time spent on a website before a web visitor clicks off. There are several reasons that could lead to you having a low or high bounce rate, but page speed is the number one determinant. Now, how fast or slow your website loads directly correlates to its impact on your conversion rate. Typically, a fast website gives a good conversion rate —and a bad one does the opposite. What makes up your page load time is based on three Core Web Vitals metrics.