2.3x Faster Server Response Times
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65% Faster First Paint Time
UMZU is a natural supplement company based in Boulder, Colorado that helps men and women reclaim their hormonal balance. Their products are born from science and experience, formulated with research-backed ingredients.
Darren Crawford, Cofounder and COO at UMZU, was investing heavily in paid advertising to drive more traffic to the company’s website in 2019. And that tactic was working.
But between thousands of visitors and all the tracking scripts required to run the business, Darren saw the Shopify site get progressively slower. And having been involved in e-commerce since 1997, he understood the negative impact of slow speed on conversions.
He needed to figure out a way to make the site faster, so that UMZU could continue to scale. He looked into going headless, but at UMZU’s size ($5 million in revenue), rebuilding everything was too much of a risk.
“Site speed was important, and we could see it. When it slowed down, the conversion rates would drop, and that's money.”
That’s why, when Darren discovered Edgemesh, he was intrigued by the ease of onboarding. Getting Edgemesh up and running was as simple as adding a line of code. He wouldn’t have to rewrite his entire website and build a whole development team to manage it.
It only took a few minutes for Edgemesh’s pre-cache technology to start speeding up the site.
Beyond performance, Darren feels completely supported by the members of the Edgemesh team, who are always available to answer questions or help solve problems.
After seeing how well and how quickly Edgemesh worked, headless was off the table for Darren.
“Just being able to deploy without any thinking and knowing that Edgemesh is out there speeding things up made the decision pretty simple.”
See for yourself how Edgemesh can help you leverage speed to drive a better shopper experience and stronger business results.Get a Demo