The challenge
Outrunning the Competition with a Faster Storefront
In 2021, Easy Standard launched on Shopify. As a relatively new business, they have a lean team which means Sabrina Pereira (head of growth) wears a lot of hats — including overseeing website functionality and upgrades.
Even after hiring a developer who was a Shopify certified partner, Easystandard noticed the site was sluggish and not loading as fast as those of established competitors. With 89% of Easy Standards customers on mobile with varying connection speeds, Sabrina knew fixing the speed was even more critical than ever.
“Our site felt sluggish, which didn’t make for a great customer experience.”
The solution
Low-Risk, Easy-to-Monitor Acceleration
That’s when he was referred to Edgemesh.
Sabrina initially liked the fact that trying the product felt low-risk. With a monthly plan, he didn’t have to make a long-term commitment upfront. And the onboarding process was quick and didn’t require extensive changes to the site.
He figured if Edgemesh wasn’t the right fit, he could just walk away.
But after just 2-3 weeks, they started seeing improvements to his site speed and performance, and the lag that had been bothering him was gone. Edgemesh’s reporting tools, which offer a finer level of granularity than he could find elsewhere, have also made it easy for them to monitor the site’s performance. If conversions go down one day, he can determine whether that’s related to site speed or he needs to troubleshoot further.
“We regularly look to see how the site's performing speed wise. None of the other speed services will give you sort of that level of granularity and ability to monitor trends over time.”
